Studiocanal | Rebrand
Identity

We were asked to create a new logo & identity for Europe’s largest movie studio.

Our ambition was to create a timeless piece work, as effective in 50 years as it is today, and one that could have been made at any time in the history of cinema.

We built a rotating glass sculpture, projected Studiocanal movies onto it and shot many reels of 35mm. The results were then overlaid and edited together with a score by Oscar winning composer Alexandre Desplat.

It’s a great feeling to go to the movies and see our ident before some of today’s most original and inspiring films.

This project was made in collaboration with design studio DBLG.

Credits

Creative Director
Richard Holman

Executive Producer
Lucy Hunt

Director
Grant Gilbert

DOP
Haris Zambarloukos

Design
DBLG

Composer
Alexandre Desplat