We were asked to create a new logo & identity for Europe’s largest movie studio.
Our ambition was to create a timeless piece work, as effective in 50 years as it is today, and one that could have been made at any time in the history of cinema.
We built a rotating glass sculpture, projected Studiocanal movies onto it and shot many reels of 35mm. The results were then overlaid and edited together with a score by Oscar winning composer Alexandre Desplat.
It’s a great feeling to go to the movies and see our ident before some of today’s most original and inspiring films.
This project was made in collaboration with design studio DBLG.